4SALE – KUWAIT’S LARGEST ONLINE CLASSIFIEDS PLATFORM

In 2024, used car listings on 4Sale’s platform grew 7%

Toyota tops the list of Kuwait’s favourite cars

Electric vehicle adoption in Kuwait is gaining momentum

Kuwait City, 17 February 2025 – 4Sale (“the Company”), Kuwait’s leading online classifieds platform, forecasts sustained growth in Kuwait’s used car market in 2025.

4Sale attributes growth in the market - which in 2024 was valued at US$1.55 billion – to several key factors:

• Rising availability of high-quality used vehicles;
• A substantial expatriate population - increasing disposable incomes; and
• Growing consumer demand for Sport Utility Vehicles (SUVs) and luxury cars.

The automotive sector is one of 4Sale’s largest and fastest growing verticals - with an important role in the Company’s heritage. 4Sale’s management team launched Kuwait’s very first automotive app which featured instant listings and online payments, and over the years it has amassed significant market insight and proprietary data.

In 2024, used car listings on 4Sale’s platform increased by 7%. Toyota had the largest share at 20.6% followed by Chevrolet, Nissan and Ford with 11.7%, 8.6% and 7.4% respectively. The four brands accounted for almost 50% of the total car listings on the platform.

Toyota also dominated the top ten models listed, with three entries: the Land Cruiser at 24%, the Prado at 8.6%, and the Camry at 7.9%. Together, these three models comprised 40% of the top ten total listings.

Electric vehicle (EV) adoption in Kuwait is also accelerating. 4Sale’s proprietary data reveals particular interest in models such as the Volvo Polestar, Mercedes-Benz EQC, and Tesla’s X, Y, and S models. This trend is driven by factors such as declining battery prices, increasing availability of EV models, and robust government initiatives. Key policies include the Kuwait National Electrification Plan – which aims to facilitate a shift to EVs - by expanding charging infrastructure and promoting electric mobility’s benefits.

Tarek Sakr, Founder and Chief Executive Officer of 4Sale, commented:

“The automotive sector has always been core to 4Sale’s operations. Our proprietary data, experience from many years in the sector, and key structural data such as increased supply of high-quality used vehicles, all point to a healthy 2025 for the used car market.

“This year – we will focus on expanding all our car categories and enhancing the user experience for buying and selling cars. We are proud to lead this dynamic industry in Kuwait, driving its growth and promoting innovation.”

In September 2024, 4Sale announced the expansion of its automotive partnership network to include prestigious used car dealerships in Kuwait. In July, the Company secured partnerships with Mercedes through Al Mulla Used Cars Showrooms, Audi with Al Ghanim Used Cars Showrooms, and Volkswagen through Behbehani Used Cars Showrooms and Al Khalid Automotive Used Cars Showrooms.

Since inception, 4Sale has supported over 2 million registered users in listing 14 million items and services. Over 7 million devices have accessed the platform via app downloads or website registrations, driving an impressive 30 million page views per month.

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